Secondary data sources for market research

Census of Canada (2011): Data from the 2016 census will be released incrementally throughout 2017.

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American Demographics creates reports on demographic trends and their significance.

Purdue OWL: Conducting Primary Research

Note: CBP data is not available free of charge, despite the recently implemented open license agreement covering most Statistics Canada data.

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One can decide to go for primary market research if he feels that the data available from secondary sources.Provides information about internet use by consumers, such as e-commerce statistics.What are primary and secondary data sources of market information.Various websites provide links to all of the data that was hosted there.

Unfortunately, the industries covered may be too broad to be of use, and there are some odd gaps in coverage.So, in this research. data needed in secondary sources. Market.

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The U.S. Census provides detailed statistics and trends about the U.S. population.When conducting Marketing Intelligence you will need to explore External Data sources.Individual Consumers (e.g., the number of males aged 18 to 35).We encourage you to explore this resource at your local library.IMS Health specializes in tracking drug sales, monitoring performance of pharmaceutical sales representatives, and offers pharmaceutical market forecasting data.

Forrester Research monitors internet traffic and provides rankings on the most popular sites.

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As most entrepreneurs are primarily focused on the North American market initially, we have focused on US and Canadian sources.Identify various internal and proprietary sources of secondary data. MARKET RESEARCH Secondary Internal data.However, we recognize that your information needs may be so specific that additional expert assistance may be needed.This U.S. government agency allows searches to find out who has filed for trademarks and patents across the United States.What is the difference between primary and secondary data. of the data.

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Special Report on research using secondary data sources, along with research on current topics, trends and surveys relating to Research using Secondary Data Sources.

Industry or trade associations sometimes provide employment or workforce data for their vertical.They specialize in in-depth financial, historical, and operational data on public and private companies.Counts for specific occupations can be sourced from Statistics Canada, Human Resources and Skills Development Canada and from other non-profit sources.Strong marketing research expertise,. - Gather secondary data from the market and official sources - Manage a team of analysts.This guide looks at the Canadian consumer and enterprise market only.Contracting Resources for Small Businesses Subcontracting See Agency Small Business Scorecards.

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They produce hundreds of tables for variables ranging from age and sex to family status and place of birth.Data is available on wide-ranging topics, including economic and population trends, crime, education, health care, aviation safety, energy use, and farm production.Marketing 101: Pyschological Factors of Consumer Buyer Behavior.In order to study marketing problems in detail the need of external sources of marketing research arises. The main sources of secondary data are: (a).Published data and the data collected in the past or other parties is called secondary data.Unauthorized duplication, in whole or in part, is strictly prohibited.Here is a list of popular paid and free external data sources.

Government Contracting Classroom Commercial Market Representatives Procurement Center Representatives Certificates of Competency Report Fraud.Enterprises (e.g., the number of restaurants or businesses with a specific employee count or range).Here are five government sources of market data and statistics that may boost your market research efforts.

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Office of the Superintendent of Financial Institutions Canada (OSFI): The OSFI oversees all Canadian banks, foreign banks operating in Canada, trust and loan companies, co-operatives, insurance companies and pension plans.In this edition of the Marketing 101 series we will take a quick look at Primary Data collection.Other data may be available through a custom run, which can be costly, time consuming and in some cases cannot be used for commercial purposes.While the occupation classification scheme that underlies this system is very granular, COPS itself only provides data for three-digit-level or broader groups of occupations.

Headquarters Offices District Offices Regional Offices Disaster Offices.This popular Department of Commerce site, highlighting statistics on U.S. business and international trade was closed in 2010.Our free online course Introduction to Market Sizing offers a practical 30-minute primer on market research and calculating market size.MaRS Market Intelligence is regularly asked to help entrepreneurs determine how many potential customers they might have for their product or service.

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The 2017 Market Research Report on Global Automotive. and secondary data sources.Venture Capital BusinessUSA Financing Tool Research Grants for Small Businesses.Whereas in case of a custom market research the data is. online company databases etc. to conduct secondary research and.

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Canadian Industry Statistics (CIS) (Industry Canada): CIS provides establishment counts with break-outs for employment size and by region for most industries.

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Many occupations and professions, however, will have a national umbrella organization that might aggregate data.Annual Population Estimates: Canada, Provinces and Territories: This outlines the most current population estimates by five-year age groups and gender.

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